I have a horrible lack of skill in marketing and advertising. And doing business gives my heart road rash. My joy is to pursue an idea as long as it holds my interest and then leave it unfinished and go chasing after the next when it appears. I’ve finally, just this year (and perhaps because of “pandemic brain”) accepted that this is my nature, and now (thanks to social security) I have given myself permission to be as capricious and fragmented as needed to drop the last idea and pursue the next. I wake up well-rested these days, and full of enthusiasm and whimsy.