Psychology, Personality, Persona and Perception

When developing characters, consider the four “P”s – Psychology, Personality, Persona and Perception.

Psychology is the underlying mentality of the individual.

Personality is the individual’s manner and style.

Persona is the impression the individual wants to create.

Perception is how the individual is seen by others.

All four of these attributes are present in every real person, and must therefore also be present in every fictional character, be it human or otherwise.

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